Chris Walters » Radio http://ccwalters.com just me Mon, 15 Aug 2011 18:57:26 +0000 en hourly 1 http://wordpress.org/?v=3.3.1 Marketers Are Getting Smarter, Now My Kids Like Metallica http://ccwalters.com/2011/07/marketers-are-getting-smarter-now-my-kids-like-metallica/ http://ccwalters.com/2011/07/marketers-are-getting-smarter-now-my-kids-like-metallica/#comments Sat, 09 Jul 2011 03:17:29 +0000 Chris Walters http://ccwalters.com/?p=229 I was listing to XM Radio in my truck with my kids the other day and the song One by Metallic came on. Shortly after the opening world famous guitar riff my kid yells out,

“Hey, That Song came From Guitar Hero!” in great surprise I responded, “No that song was created by Metallica”.

This made me realize two things, first I am old, and second those geniuses at Guitar Hero are re-marketing some of my favorite songs to my kids and its working!

To put this in perspective that Mario Brother’s monotone song (including the mushroom growing and coin (bling) sounds) are forever etched into my brain.

]]> http://ccwalters.com/2011/07/marketers-are-getting-smarter-now-my-kids-like-metallica/feed/ 0 Is Radio Dead? http://ccwalters.com/2010/04/is-radio-dead/ http://ccwalters.com/2010/04/is-radio-dead/#comments Wed, 21 Apr 2010 20:32:05 +0000 Chris Walters http://ccwalters.com/?p=71 I’ll be brief – Radio isn’t dead just sounds better when delivered online.  Here are some great examples of how a local CNN 1190 AM radio personality Winston Edmondson (http://www. ProjectInnovation.net) utilizes the web to expand his show.  It’s hard for me to catch the show each day from 1-2pm but I like to listen to the show at my convenience, I use Justin.tv as my Tivo for radio.

See Winston’s Show here.

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